Marketer's Brief

CEO of laundry pod pioneer Dropps on building the next green product powerhouse

Dropps laundry detergent and dishwasher detergent boxes with a Target shopping bag.
Dropps is expanding into Target after years of being sold mainly via DTC subscription or on Amazon. (Dropps)
JN
By:
Jack Neff
April 23, 2025 09:30 AM

Featured Stories

TV Upfront
TelevisaUnivision unveils Gen Z-first strategy in upfront pitch
TV Upfront

TelevisaUnivision is taking a page from social media for its upfront announcements, showcasing a slate of one-minute shows, vertical video products and potentially leaning into the video podcast trend.

PH
By:
Parker Herren
TelevisaUnivision unveils Gen Z-first strategy in upfront pitch
Brand Marketing
How brands are investing in local marketing—and why it’s so important
Brand Marketing
BD
By:
Brandon Doerrer
How brands are investing in local marketing—and why it’s so important
Influencers & Creators
Creator and influencer trends brand marketers need to know about right now
Influencers & Creators
GF
By:
Gillian Follett
Creator and influencer trends brand marketers need to know about right now
Brand Marketing
Why Seattle is emerging as a hot market for high-paid marketing talent—plus other hiring trends
Brand Marketing
ES
By:
E.J. Schultz
Why Seattle is emerging as a hot market for high-paid marketing talent—plus other hiring trends