Marketer's Brief

Roblox’s CMO on how the platform targets gamers, creators, developers and brands—all at once

Finalists for The Hunt, Roblox's recent decathlon-esque game targeting virtually all users of the platform.
A moment from The Hunt: Mega Edition, Roblox's recent decathlon-esque game targeting virtually all users of the platform. (Roblox)
April 30, 2025 09:30 AM