Influencers & Creators

Creators move to the center of upfront and NewFront pitches

Alisha McDonal and Remi Cruz sitting on a red couch on stage at YouTube's NewFront.
Creators and podcast co-hosts Alisha McDonal (left) and Remi Cruz participated in YouTube's pitch to advertisers during its NewFronts presentation. (YouTube)
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By:
Gillian Follett
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By:
Brandon Doerrer
May 15, 2025 09:27 AM

Featured Stories

Agencies
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Agencies

Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks like and what roles might be most vulnerable.

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Food & Beverage
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Influencers & Creators
22 creator marketing experts share advice for emerging B2B talent
Influencers & Creators
BD
By:
Brandon Doerrer
22 creator marketing experts share advice for emerging B2B talent